photo by Jan Salazar for Kenosha Startup Week

SCORECARD: DOWNTOWN KENOSHA

June 1 – December 31, 2019

Downtown Kenosha Inc. (DKI) has developed a set of primary performance metrics to track the overall performance of DKI and of the Downtown Kenosha Area in regards to economic development. The DKI Scorecard not only serves as a visual to our partners but also a representation of the fiscal year and our progress over time.

Business Support

As part of its mission for economic revitilization, DKI tracks several business performance categories. DKI will visit businesses periodically to check in or offer specific consultative services. The meetings are a valuable tool to build relationships, and aid in business recruitment and retention efforts for the Downtown.

0
# Of Businesses We Met With

2019 New Businesses

Bird of Paradox
Blue House Books
Dakini Culinary Studio
Down the Rabbit Hole
Equinox Botanical Boutique
FitFam Kenosha
Gordon’s Sportsbar
Herzing Univeristy
Little Me Kidz Boutique
Salon Pure
Studio Moonfall Publishing
The Girl is Polished
The Stella Hotel and Ballroom
To & From Gift Shop
Worth Counseling Services, LLC
0
Net New Businesses

Facade Improvement Program

$0
Total Funds Raised
$0
Total Disbursement (to date)
0
Total Applicants (since Oct. 2017)
$0
Leveraging Private Investment (of app.)

Marketing & Events

DKI markets downtown to a broad audience: communicating business opportunities as well as building a supportive Downtown culture through multiple media channels. We track web and social media statistics to help us better understand our message’s reach.

18,500 followers

775,153 impressions

3,402  followers

4,351 photo impressions

58,612 pageviews

33,590 website visits

Event Satisfaction

DKI has implemented a new system to gather feedback from downtown business owners on our events. DKI surveyed participating businesses and to date, the event satisfaction weighted average ranks 4.13/5 stars.

Priorities

DKI’s top three priorities for 2019.

Annual Beer Garden

Localize and Fundraise for Streetscapes

Annual Beer Garden

Launch local driven, local recognized initiative for our Annual Beer Garden with plans to give back towards a future streetscape project

Facade Grant Program

Growing Visibility

Facade Grant Program

Expand our fiscal resources, engage catalytic projects, and continue committee growth to give back to the community

Fundraising Initiatives

Expand fundraising opportunities

Fundraising

Expand our annual campaign to help expand Facade Program, events, and projects to professionalize and expand the mission of DKI

We have a big vision and a long-term plan and strategy for our Downtown. We invite you to learn more about it! 

Kenosha Strategic Development Plan