Get involved by volunteering with Downtown Kenosha's Main Street program!
Design Committee: 3rd Tuesdays @ 6pm
Next meeting: Tuesday, June 17th
6:00pm at KABA offices, 5500 6th Ave (entrance on 55th St)
Next meeting: Thursday, July 17th
Next meeting: Monday, June 23rd
Ashling on the Lough, 125 56th Street
Next meeting: Wednesday, June 25th
6pm at Breakwater Bar & Grill, 5130 4th Ave
improving the look of the street and ensuring accessibility
Design means getting Main Street into top physical shape and creating a safe, inviting environment for shoppers, workers, and visitors. It takes advantage of the visual opportunities inherent in a commercial district by directing attention to all of its physical elements: public and private buildings, storefronts, signs, public spaces, parking areas, street furniture, public art, landscaping, merchandising, window displays, and promotional materials. Design activities also include instilling good maintenance practices in the commercial district, enhancing the district's physical appearance through the rehabilitation of historic buildings, developing sensitive design management systems, educating business and property owners about design quality, and long-term planning.
fundraising, recruiting volunteers, and spreading the word
Organization establishes consensus and cooperation by building partnerships among the various groups that have a stake in the commercial district. Through volunteer recruitment and collaboration with partners representing a broad cross section of the community, your program can incorporate a wide range of perspectives into its efforts.
growing the customer base and marketing our existing businesses
Promotion takes many forms, but the goal is to create a positive image that will rekindle community pride and improve consumer and investor confidence in your commercial district. Advertising, retail promotions, special events, and marketing campaigns help sell the image and promise of Main Street to the community and surrounding region. Promotions communicate your commercial district's unique characteristics, business establishments, and activities to shoppers, investors, potential business and property owners, and visitors.
keeping businesses open and filling available properties
Economic restructuring strengthens your community's existing economic assets while diversifying its economic base. This is accomplished by retaining and expanding successful businesses to provide a balanced commercial mix, sharpening the competitiveness and merchandising skills of business owners, and attracting new businesses that the market can support. Converting unused or underused commercial space into economically productive property also helps boost the profitability of the district. The goal is to build a commercial district that responds to the needs of today's consumers while preserving the historic character of our neighborhood.
To learn more about the Main Street Approach, visit www.MainStreet.org